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Pricing & Credits
Keystone AI SEO uses a credit plan. You pick Free in the app, or Starter, Growth, or Enterprise on Shopify’s pricing page. Credits refresh every 30 days. Scores, checks, onboarding generations, FAQ serving, schema, LLMs.txt, and version history stay free on every plan.
Paid plans include a 14-day free trial. Shopify asks you to confirm before any charge starts. There is no way to buy extra credit packs — if you run out, upgrade or wait for the next cycle.
Plans
| Plan | Monthly | Annual | Credits / 30 days | Unused credits |
|---|---|---|---|---|
| Free | $0 | — | 100 | Expire at cycle end |
| Starter | $9.99 | $99/year | 300 | Roll over (up to 2× allowance) |
| Growth | $29 | $289/year | 1,000 | Roll over (up to 2× allowance) |
| Enterprise | $59 | $588/year | 2,500 | Roll over (up to 2× allowance) |
Annual prices are about 17% off the monthly rate. Credits still grant every 30 days on annual plans — you are not limited to one grant per year.
What’s included by plan
Optimization, workflows, Boost fixes, and article tools are available on every plan. The AI Visibility insight layer is plan-gated:
| Feature | Free | Starter | Growth | Enterprise |
|---|---|---|---|---|
| Scores, Boost, optimize, workflows, articles | Yes | Yes | Yes | Yes |
| Buyer questions (full text) | Preview | Preview | Yes | Yes |
| Live AI Visibility scan | — | — | Yes | Yes |
| Measured monthly trend | Preview | Preview | Yes | Yes |
| Competitor leaderboard | — | — | — | Yes |
Locked surfaces show a preview and a path to upgrade — they are not empty screens.
Early Supporter
Stores that installed before credit pricing launched may be on Early Supporter: $0, 250 credits per cycle, no rollover. It is not offered to new installs. Early Supporter unlocks the same AI Visibility features as Growth (buyer questions, live scan, measured trend), but not the Enterprise leaderboard. Eligible stores may also see a limited-time 50% off offer on a monthly paid plan for the first three bills after they subscribe (applied after subscribe; not during the trial; annual plans stay full price).
How credits work
- One credit pool per store per 30-day cycle (tied to the billing cycle on paid plans; install date on Free).
- Actions show their cost on the button (for example Optimize Now · 5 credits).
- Spend happens only when a generation succeeds. Failed or cancelled runs do not keep the charge.
- At 0 credits, generations pause. Published FAQs, schema, and LLMs.txt keep working. Upgrade or wait for reset to continue.
- At about 80% used in a cycle, the app warns you so you can upgrade before a pause.
- Paid plans roll unused plan credits into the next cycle, capped at 2× that plan’s allowance. Free and Early Supporter do not roll over.
- Upgrades mid-cycle grant the allowance difference right away. Downgrades take effect at the next cycle.
Manage or change a paid plan from Settings → Your plan (opens Shopify) or Shopify Admin → Apps → Keystone AI SEO charges.
Credit costs
| Action | Credits |
|---|---|
| Full product or article optimization (Optimize Now, workflow item, or full repair) | 5 |
| Single-factor Boost fix (one product, one factor) | 1 |
| Article / blog draft generation | 25 |
| AI Visibility live scan | 25 |
| Buyer-questions refresh | 1 |
| Recommendation-list refresh (when it uses AI) | 1 |
| Weekly Pulse re-run (when enabled) | 10 |
| Scores, re-scores, catalog checks | Free |
| Everything in the onboarding wizard | Free |
| FAQ block, schema, LLMs.txt, version history | Free |
Choosing a plan
- Free — try the app, finish onboarding, and run light optimization.
- Starter — steady catalog work with rollover and room for recurring workflows.
- Growth — heavier catalogs plus full buyer questions, live scans, and measured trend (most stores).
- Enterprise — high volume plus the competitor leaderboard.
Install from the Shopify App Store. New stores start with the in-app Free choice or Shopify’s paid plans page. See also Dashboard for the credit meter and Settings for your current plan.