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Instagram Follow
Overview
The Instagram Follow earning rule rewards customers with loyalty points for following your store's Instagram profile. This social media engagement rule helps grow your Instagram audience while incentivizing customers to stay connected with your brand across platforms.
Points are awarded once when a customer clicks the follow button in the loyalty widget.
Point Award System
Due to social media platform limitations, we cannot verify whether customers actually complete the follow action on Instagram. Points are awarded immediately when the customer clicks the follow button in the loyalty widget and is redirected to Instagram. The system does not track or confirm completion of the follow action on the social media platform.
Configuration
Required Settings
| Setting | Description | Required |
|---|---|---|
| Enable/Disable | Turn the Instagram earning rule on or off | Yes |
| Instagram URL | Your store's Instagram profile URL | Yes |
| Points Awarded | Number of points given for following | Yes |
Setup
- Navigate to Loyalty Program > Earn Points in the Keystone Loyalty Rewards App
- Select Instagram Follow
- Toggle to Enabled
- Enter your Instagram URL (e.g.,
https://instagram.com/yourstore) - Set the points value (e.g., 50 points)
- Click Save
Important: You cannot enable this rule without providing your Instagram URL.
Instagram URL Configuration
Format
Your Instagram URL should be in one of these formats:
| Input Format | Valid |
|---|---|
https://instagram.com/yourstore | Yes |
https://www.instagram.com/yourstore | Yes |
instagram.com/yourstore | Yes |
Related Social Media Rules
Summary
The Instagram Follow earning rule helps you grow your Instagram audience with incentivized follows. Points are awarded once per customer when they click the follow button in the loyalty widget.